Struggling against plunging prices and a shrinking audience, book publishers think they’ve found a compelling vision for the future: magazines.
Today, the San Francisco-based literary startup Plympton launched an online fiction service called
Rooster. It’s sold by subscription. It’s priced by the month. And it automatically delivers regular content to your iPhone or iPad. In other words, it’s a book service that’s packaged like a magazine service. And it’s just the latest example of how books are being packaged like magazines.
With Rooster, readers pay $5 per month in exchange for a stream of bite-sized chunks of fiction. Each chunk takes just 15 minutes or so to read, and over the course of a month, they add up to two books. The service builds on the
success of Plympton’s Daily Lit, which emails you classic literature in five-minute installments.