Firefly's anti-government message did not resonate with audiences because the American people were not feeling anti-government in 2002. In fact, the opposite was true. 9/11 was still fresh in people's minds and people were eager to turn over new powers to the government to fight terrorism. I think that's why Firefly failed. If Firefly came out today, I think it would have more success. A wave of anti-government sentiment has hit the American people and so people would better identify with Mal's hatred for the Alliance. Firefly was just out of tune with the times. They should bring it back because people are ready for it now.